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How Much Do Websites Cost in 2025? An Honest Comparison of All Options
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How Much Do Websites Cost in 2025? An Honest Comparison of All Options

Agency, freelancer, template, or AI builder? We break down real prices, hidden costs, and explain which option truly pays off for your business.

Sitely Team April 6, 2026

"How much do websites cost?" This question has as many answers in the Czech market as there are stars in the sky. We've seen quotes ranging from 3,000 Kč to 300,000 Kč — for essentially the same result. How do you navigate this?

We've prepared an overview of four main paths to getting a website today, with real price ranges and honest evaluation of who each option is best for.

1. Web Agency: 25,000 Kč to 150,000 Kč+

A professional agency will design a custom website, handle graphics, copy, and technical implementation. The results are typically high-quality — but you pay for it.

  • Simple company website: 25,000 – 60,000 Kč
  • Website with e-shop or complex features: 80,000 – 200,000 Kč+
  • Annual maintenance and management: another 5,000 – 20,000 Kč/year

Add to that: hosting (1,500 – 6,000 Kč/year), domain (200 – 500 Kč/year), and any major updates, which are typically billed separately.

Best for: Companies with annual turnover over 5 million Kč where the website directly drives business (e-shop, booking system, B2B portal). For a freelancer, hairdresser, or contractor, it's overkill.

2. Freelancer: 8,000 Kč to 40,000 Kč

A skilled freelancer can deliver a decent website for reasonable money. But here's the biggest risk: quality can't be guaranteed upfront. It depends entirely on the individual.

  • Budget freelancer (student, beginner): 3,000 – 10,000 Kč — but results are a gamble
  • Experienced freelancer: 15,000 – 40,000 Kč
  • Typical turnaround: 4 – 12 weeks

Another disadvantage is dependency: if the freelancer becomes unavailable or disappears, you're left to manage your website on your own.

Best for: Companies with non-standard requirements that are too large for a template but too small for an agency, and have time to search and vet candidates.

3. Template Builders (Wix, Squarespace, Webnode): from 200 Kč/month

International platforms like Wix or Squarespace offer hundreds of templates and relatively easy-to-use interfaces. It seems like the ideal choice — but there are catches.

  • Price: 200 – 800 Kč/month (plus domain separately, plus optional premium plan for custom email)
  • Interface: English or machine-translated, unintuitive for Czech users
  • SEO for Czech market: limited — .cz domains, Czech structured data, and local optimization are afterthoughts
  • Customer support: remote, almost always English-only

Best for: International projects or foreign entrepreneurs. For a Czech business, there are better options.

4. AI Web Builder (Sitely and similar): from 259 Kč/month

A new generation of tools uses artificial intelligence to assemble a complete website from your answers to a few questions — complete with copy, design, SEO metadata, and structured data. For a fraction of agency costs, in hours instead of weeks.

  • Price including .cz domain: from 259 Kč/month or 2,490 Kč/year
  • Time to launch: minutes to hours
  • Copy, design, SEO: generated by AI, you just fine-tune
  • Czech language support: yes
  • .cz domain included: yes

Best for: Freelancers, tradespeople, small businesses — anyone who needs a professional website quickly without IT knowledge and doesn't want to pay unnecessarily.

Comparison Table at a Glance

Agency25,000 – 150,000 Kč2–4 monthsNone Freelancer8,000 – 40,000 Kč4–12 weeksNone Wix / Squarespace2,400 – 9,600 Kč/year1–2 weeksIntermediate AI web builder2,490 Kč/yearHoursNone

Hidden Costs You Shouldn't Forget

No matter which option you choose, remember that a website isn't a one-time expense. Typical hidden costs include:

  • Annual domain renewal (200 – 500 Kč)
  • Hosting fees (1,500 – 6,000 Kč/year, for agency solutions)
  • Content updates — billed separately by agencies or freelancers
  • SSL certificate — should be included now, but not always
  • Google Ads or SEO management if you want to actively attract customers

With modern AI platforms, hosting, domain, and SSL are typically included in one monthly fee — no surprises at year-end.

Conclusion: The Most Expensive Website Isn't Always the Best

The key question isn't "how much will I pay for a website," but "what return will my website bring?" For most small Czech businesses, a quickly launched, SEO-optimized website on your own domain delivers significantly better value than months waiting for an agency.

Want to see what your website could look like? With Sitely, you can have it live in less than an hour.

Website PricingWeb DesignWeb AgencyWeb BuildersCost ComparisonAI Web Builder